The concept of “Greener Every Day” is a central aspiration for John Hardy. We have a deep commitment to the environment that permeates the way we do business at every level. But more than that, the phrase is meant to inspire working toward improving every day in everything we do. We are not perfect, we can always do better. Our primary commitment is to create an environment for good living that contributes to the world around us, saving the environment is a secondary consequence. Being green is a never-ending process, what it means today will change by tomorrow. We are not trying to be a green company – we are greener every day.